Who We Are at Praesidium Advisors

Aaron has always had a passion for small businesses, from when he started a small business painting houses in college, to when he worked at a market research firm geared towards start ups and Wisconsin small businesses, to when he began helping small businesses with their employee benefits. He started by servicing the broker community and their clients as a carrier representative before opening his own independent group health insurance agency, Praesidium Advisors. Aaron and his family have been lifelong residents of Southeastern Wisconsin and currently reside in Oconomowoc. Outside of work, Aaron enjoys golfing, snowboarding, pickleball, playing with his son and trying new restaurants with his wife. Aaron’s motivation behind starting Praesidium Advisors was a unification of his desire to help small businesses and be able to do it in his own way. As an Independent Agency, Praesidium Advisors has the ability to represent (or stop representing) whatever insurance carriers meet our standard, this holds our partners accountable and provides a widespread and dynamic set of solutions for our clients.

Finding the solution to employee benefits needs is a multivariate equation; we must consider the financial constraints of the business and employees; the risk associated with the employee population and market forces at play in a given area. Any solution will begin with a clearly defined set of requirements for a business, then a search for offerings from carriers and lastly a price negotiation. Protecting from the financial risk associated with healthcare, providing a quality, easy to use plan and equipping our clients to attract and retain talent are the main functions of the solutions we seek out. Some benefits advisors behave as if their job is done once a policy is put into place, but we understand that being available and communicative throughout the life of a policy is a significant consideration for something as complex as employer sponsored benefits, particularly when it comes to the health insurance. We understand that the policies we represent are far more valuable when we as brokers are able to resolve an issue in three days instead of three weeks and when we are able to pick up the phone to answer a question in four hours instead of four days. Being prompt, especially with our existing clients, is a strong value of ours.